The Flood of Content

The flood of content is already here, but what we're about to experience in the near future is going to be insane. With AI tools becoming more accessible and automated, every company will be pumping out content like nobody’s business — not only articles for blogs but also podcasts and video content for social media. And everyone will be doing it non-stop.

Will all of it be good and interesting? Absolutely not!

I've already stumbled upon sooooo many AI-generated articles that say absolutely nothing. And I can't help but wonder: who will actually watch and read all this stuff?

We've definitely entered the "curation over execution" era, and these powerful tools are here to stay. Maintaining your own brand while keeping things meaningful and even more importantly EMOTIONALLY captivating will be more valuable than ever before.